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Content Marketing Specialist

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Overview of Role

Posted on: 2019-07-08

Content Marketing Specialist

Fenergo Limited

We are looking for a Content Marketing Specialist for our office in Dublin.

Main responsibilities:

  • work closely with the VP Marketing to produce an editorial calendar of content that will provide the basis for public relations, product, thought leadership and digital marketing content and campaigns;
  • communicate editorial updates to the Marketing and wider stakeholders;
  • write persona-based content around each of our software propositions, including but not limited to: brochures, web content, product papers etc.;
  • work closely with the Product Management teams to create persuasive, engaging and informative content for thought leadership / whitepaper programmes;
  • work closely with the Digital Marketing team to create, edit and publish SEO-friendly web content for Fenergo.com to drive traffic, provide a highly engaged online experience and improve conversions;
  • maintain a regular schedule of blogs on the website to ensure a continuous stream of fresh content on the site;
  • work collaboratively with the Digital Marketing team to create compelling email marketing content that encourages open rates and engagement;
  • create compelling social messages for corporate, product and thought leadership campaigns.

Requirements

  • degree in English or Marketing;
  • at least 1 year of experience as a Content Marketing Specialist;
  • excellent writing skills;
  • experience writing across a variety of mediums (digital, social, print) and for a variety of audiences;
  • ability to combine creative thinking with commercial and product understanding;
  • ability to translate complex technology-based content into digestible and readable stories
  • Salary 33,062.40 Euro for 37.5 hours per week

Benefits

Salary 33,062.40 Euro for 37.5 hours per week

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